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blog  //  Eyewear Diaries

Apr 25 Comments

Vuarnet is Back!

The name Vuarnet has been synonymous with sunglasses for decades. Developed by Joseph Hatchiguian and Roger Pouillox in 1957, the skilynx lenses were perfect for skiing with the ability to see the sun without being dazzled and yet increase luminosity in darker conditions. Worn by Jean Vuarnet, winner of the gold medal in downhill at ...

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Mar 29 Comments

Now at Europtics – i.Profiler Plus

Your  vision isn’t a simple matter of optics. Vision consists of optics, plus neurological processing. The light converging on the retina must be interpreted, and the brain processes those signals. It has been shown that even in cases where a clear image is focused on the retina that neuro-adaptation may still be required if there ...

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Mar 7 Comments

We are often asked about eyewear for kids.  We have high standards regarding all the eyewear we sell and refuse to go the easy route and lower our standards just to sell cheap kids eyeglasses and sunglasses. Which is why we are very excited to now carry Julbo sunglasses for children at Europtics. Julbo manufacturers quality children s and ...

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Mar 1 Comments

This post originally appeared on beautyhigh.com last week and we thought it fun to share with some of our customers… I love a girl in glasses!  It’s a very chic look.  I wear them myself when I work and when I read.  I prefer a thicker rimmed look on myself.  All of you girls that ...

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Feb 23 Comments

Introducing OVVO

Europtics has been at the forefront of picking out the hottest new lines in eyeglasses and sunglasses for almost 30 years.  The line of companies knocking on our doors to try and convince us to carry their products keeps our buyers very busy indeed. We are very excited to announce that Europtics is now selling ...

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Feb 15 Comments

One of Our Favorites….Matsuda

Since Europtics was started, almost 30 years ago, Matsuda has been one of our favorite brand names in eyewear. Over the years they were consistent with their cutting edge designs and aesthetic beauty. Created by Japanese fashion designer Mitsuhiro Matsuda, we had customers coming in week after week asking for these well made unique designs. ...

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Feb 10 1 comment

L.A. Eyeworks Trunk Show

We had a wonderful time at out L.A. Eyeworks Trunk Show last weekend. Dozens of you showed up to see the entire line of avante garde designs in eyeglasses and sunglasses. If you missed the Trunk Show, take a look at some of the great looks you missed out on seeing… We’ve got more Trunk ...

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Feb 1 Comments

Face à Face

One of our favorite lines for all our stores is Face à Face from Paris. Under Co-Founder, President, and Art Director, Pascal Jaulent, Face à Face continues to create exciting fresh new styles and colors in eyglasses and sunglasses for both men and women. The basic principle of Face à Face has always been architecture, and how they combine ...

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Dec 24 Comments

Barton Perreira Spring Summer 2012

The holidays are here and with it the cold and snow of winter. Yet, we at Europtics are already looking at new eyewear for Spring and Summer 2012. Here is a great video by one of our favorite eyewear lines, Barton Perreira showcasing some of the new looks, featuring “Oceans” by Puscifer.

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Dec 23 Comments

“Tis The Season

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