Europtics - The Art Of Optics

One of Our Favorites….Matsuda

admin — Wed, 15 Feb 2012 13:01:44 +0000

Since Europtics was started, almost 30 years ago, Matsuda has been one of our favorite brand names in eyewear. Over the years they were consistent with their cutting edge designs and aesthetic beauty. Created by Japanese fashion designer Mitsuhiro Matsuda, we had customers coming in week after week asking for these well made unique designs. Of course their popularity only increased as they were featured in such movies as Terminator 2 or in the lyrics of Shawn “Puff Daddy” Combs rap songs in the late 90′s.

Through a series of unfortunate events (Lemony Snicket was not involved) Matsuda was left without a US distributor for many years.

We are very happy to announce that Matsuda is now back in the US after a few years absence and that Europtics once again is carrying the Matsuda line. Stop into one of our stores today and see the magic of Matsuda once again.

L.A. Eyeworks Trunk Show

admin — Fri, 10 Feb 2012 15:04:22 +0000

We had a wonderful time at out L.A. Eyeworks Trunk Show last weekend. Dozens of you showed up to see the entire line of avante garde designs in eyeglasses and sunglasses. If you missed the Trunk Show, take a look at some of the great looks you missed out on seeing… We’ve got more Trunk Shows lined up this Spring too, so keep an eye pealed to these pages for more information.

Face à Face

admin — Wed, 01 Feb 2012 17:17:47 +0000

One of our favorite lines for all our stores is Face à Face from Paris. Under Co-Founder, President, and Art Director, Pascal Jaulent, Face à Face continues to create exciting fresh new styles and colors in eyglasses and sunglasses for both men and women. The basic principle of Face à Face has always been architecture, and how they combine fashion with shapes and colors.

Pascal pays close attention to both design and but also fashion trends so they convey not only a sense of personal style but of contemporary fashion. Jaulent sees design elements for eyewear in everyday life, from a model’s eyebrows to a piece of furniture. He uses materials that will also convey that exciting French style with classic durability and versatility.

Come into one of the four Europtics locations soon and see this wonderfully artful line. We’re sure you’ll find something to be excited about.

Barton Perreira Spring Summer 2012

admin — Sat, 24 Dec 2011 13:18:50 +0000

The holidays are here and with it the cold and snow of winter. Yet, we at Europtics are already looking at new eyewear for Spring and Summer 2012. Here is a great video by one of our favorite eyewear lines, Barton Perreira showcasing some of the new looks, featuring “Oceans” by Puscifer.

“Tis The Season

admin — Fri, 23 Dec 2011 13:06:10 +0000

Love Your Eyes

admin — Wed, 09 Nov 2011 14:42:51 +0000

We like to pass along fun facts as well as great deals when we can. Here is an infographic put together by Ultralase sharing a few facts about our eyes.

Specials thanks to the Optical Vision Site for sharing.

The Art Of Optics

admin — Thu, 06 Oct 2011 23:07:34 +0000

It’s been an exciting day at our new Europtics Cherry Creek North store. As many of you know, we are moving about 50 to a brand new store on Fillmore Plaza. Our new store will be bigger and better than ever with even more exciting eyeglasses, sunglasses and just about everything optical. Today we put up six new vinyl window coverings highlighting our slogan, “The Art Of Optics”. We think these windows look great. Come on by and check them out for yourself.

The Evolution of Eyeglasses

admin — Thu, 08 Sep 2011 14:19:42 +0000

Europtics works hard to be at the forefront of optical styles and optical ingenuity. It is fun to look back at the history of optics and eyeglasses. This infographic from Mezzmer does just that.

Back To School Eye Exams

admin — Thu, 18 Aug 2011 19:58:08 +0000

Dr. Shelly Toltz, who has an office at the Cherry Creek North Europtics, discusses eye exams for children just in time for Back to School, on KMGH TV with Christine Chang, on August 14th, 2011

Watch this video on YouTube.

Computer Vision Syndrome

admin — Mon, 08 Aug 2011 17:27:14 +0000

Computers and mobile phones are such an essential part of our day to day lives. We spend about a quarter of our day in front of a digital device, How does all that interaction affect our eyesight? We recently saw this infographic created by Mezzmer Eyeglasses and thought we would share with you.